Storytelling can be a powerful tool for institutionalizing best practices, communicating cultural values and even building a stronger brand image for your organization. The American Society for Training & Development has a simple “Storytelling Job Aid” to help companies capture stories. I really enjoyed this blog including that storytelling template and hope you will find it useful.
Storytelling is a compelling and effective way to engage employees. The attached template published by the American Society for Training & Development can help you identify, create and track your organization’s stories. Once you uncover and document key stories, you can use them to support your communication strategy.